Laura Biagiotti is an Italian fashion and fragrance house, founded by Laura Biagiotti in 1972. Known for its refined, feminine designs, the brand expanded into perfumery with the launch of its first fragrance, Fiori Bianchi, in 1982. This debut marked the beginning of a luxurious olfactory journey inspired by Italian elegance.
Over the years, Laura Biagiotti Fragrances have become synonymous with sophistication and timeless beauty. Iconic scents such as Roma (1988) and Laura (1994) have captivated perfume lovers with their delicate yet bold compositions. The brand’s fragrances often draw inspiration from Italy’s rich history, architecture, and romantic landscapes.
Laura Biagiotti perfumes blend high-quality ingredients, creating scents that feel both classic and contemporary. The signature bottle designs, especially the Roma flacon, reflect the brand’s deep connection to Roman heritage. The house remains dedicated to crafting elegant, long-lasting fragrances that celebrate femininity and grace.
With its commitment to tradition and innovation, Laura Biagiotti continues to enchant the world of perfumery with its distinctive Italian style.
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